Visual Storytelling
This September we focused on visual storytelling and the impact this has on our brand as coaches as well as creative ways to incorporate visual storytelling in group and individual coaching.
Choose Aliveness
At our Co-Lab Conference call in September, we had discussion and learning around Visual Storytelling with Will Smith (designer and videographer) and Justine Bunger (LSCC and photographer).
Below you will find a link to the conference call recording - in case you missed it.
This call was filled with practical tips and tricks to enhance your coaching brand (like how to have a great profile photo on social media) as well as tools to use visual storytelling with clients. It’s definitely worth the watch!
Discover Purpose
This Visual Storytelling tool was developed by LSCC Justine Bunger to be used for both individual as well as group coaching. With the use of collage, group or individual clients have the opportunity to visually create what their life looks like now and where they want to be. This tool is highly adaptable and can be used in a variety of different coaching scenarios.
Develop Potential
LSCC Matt Thomann introduced us to the Online Random Photo Generator.
We love it so much, that we just had to pass this tool onto you!
Lead to Serve
Your Profile Photo Matters
Justine Bunger here (LSCC since 2017 and Lark’s Song Collective Coach) taking over for Megan this month for “Lead to Serve.” As a Professional Photographer and Coach, one of the areas I see the most frequently where coaches struggle is their profile photo on email, social media platforms, etc. The worst part is though, most coaches don’t know that they are struggling and how easy it is to have a MUCH more professional profile photo.
Your profile photo matters. This is usually the very first impression client have of you and your coaching practice, so having a dimly lit, low quality photo makes your professionally quickly lessen in the eyes of client. The great news is this: It’s a pretty easy fix!
Have your headshot taken by a professional photographer or studio. This may sound expensive and time consuming, but here’s my inexpensive trick of the trade: If you just need one photo, go to JCPenney. Yes, I said JCPenney. It’s fast, inexpensive and they usually do a decent job.
Always choose a white backdrop. Always. White backdrops are timeless, classy and modern. It’s also easy to alter your image as you will see below.
Want to jazz up your headshot? You can add trendy flavor to your profile photo by using an app called Pixelcut. Pixelcut will remove anything in the background of your photo and replace it with any color that you’d like (I almost always stick to white, but there are other fabulous, trendy options available (see below) depending on your personal coaching brand.
Additionally, maybe you have a headshot that you really like, but the background is dark or dated. Use Pixelcut to make your background white or something trendy as shown below:
Lastly, make sure to upload the same profile photo on all platforms that you use with clients: electronic business card, your email profile photo, all social media platforms, etc. Having a consistent, professional profile photo goes a LONG way in your professional branding as a coach.
Have questions? Please don’t hesitate to email me at justine@larkssong.com
Reflection Questions:
What can you imagine would be better?
What’s your plan for moving forward?
If your life were written into a book or put on a screen, who would be the B characters that you’d want to be sure played a part?
Affirmation: I am imaginative and brilliant. I empathize quickly and compassionately with a different point of view. I can craft new ideas and plans with ease and joy.